As a designer working on an Explainable AI platform for forecasting optimal marketing spend, my primary focus is to create an intuitive user interface that simplifies complex data visualizations. I collaborate closely with data scientists to translate intricate algorithms into user-friendly dashboards, ensuring that the rationale behind each forecast is clear and accessible. Ultimately, my goal is to empower marketers with actionable insights while fostering transparency and trust in the AI-driven predictions we provide.